E-commerce marketing automation that grows revenue per customer
Most stores leave money on the table after the first sale. We automate the lifecycle that turns a one-time buyer into a repeat customer: welcome and post-purchase flows, win-back, cart recovery, and promotions, all triggered by real behavior and built on data we actually trust.
Triggered by behavior, not calendars
Flows fire on what customers actually do (browse, buy, lapse) instead of generic batch blasts.
Segmentation that means something
Audiences built on purchase history, value, and lifecycle stage so the right message reaches the right customer.
Deliverability defended
High-volume sending with authentication and reputation managed so your campaigns reach the inbox, not spam.
How we make it real
More than a drip sequence
Real marketing automation is not five emails on a timer. It is a system that reads each customer's behavior and value, decides what to send and when, runs across email and SMS, and learns from what converts. The hard part is the data plumbing underneath: clean events, unified profiles, and accurate segmentation. That is where we focus, because that is what makes the campaigns work.
Built on data, by operators
Forest started in e-commerce. We have built retention, promotion, and high-volume email systems in production, so we approach marketing automation as operators, not as a generic agency plugging in a template. We connect to your store, marketplace, and customer data, and build flows on top of a model that reflects how your business actually makes money.
Promotions and retention as engines
Coupons, loyalty incentives, and win-back offers work best when they run continuously and target the right customer at the right moment. We build them as automated engines tied to value and behavior, so retention compounds instead of depending on someone remembering to send a blast.
What it looks like in your business
Welcome and post-purchase flows
New subscribers and first-time buyers get sequenced onboarding and follow-ups that drive the second purchase.
Cart and browse abandonment
Shoppers who leave without buying are brought back with timely, personalized reminders.
Win-back and retention
Lapsing customers are detected and re-engaged before they churn for good.
Promotion and coupon engines
Targeted offers run automatically against the segments and moments where they actually lift revenue.
The services behind this
E-commerce Technology
Deep marketplace and Amazon experience — seller tools, retention, promotions, and data systems.
OpenAI Agents & Automation
Agents and automations that handle the repetitive work — with humans in the loop where it counts.
OpenDashboards, Data & BI
From scattered tools to one operational brain — dashboards executives actually use.
OpenGood to know
Do you replace Klaviyo, Mailchimp, or our ESP?
Not necessarily. We often build the strategy, segmentation, data plumbing, and flows on top of the platform you already use, and only build custom tooling where off-the-shelf can't do the job.
How is this different from a normal marketing agency?
We are an engineering team that ran e-commerce. The leverage in retention is in the data and the systems, and that is what we build, not just creative and copy.
Can it use our marketplace and store data together?
Yes. We unify customer and order data across your storefront and marketplaces (including Amazon SP-API) so flows reflect a customer's full value, not one channel.
Let's build the system behind a smarter company.
Tell us what's slow, manual, or scattered. We'll show you what an AI-native version looks like — and what it takes to get there.